Poke the Box: When Was the Last Time You Did Something for the First Time?
By Seth Godin
Steven Pressfield, author of "The War of Art
"If you are happy being just a dreamer, perhaps you don t need this book.
If you re enjoying the status quo, don t even consider reading this book.
If you are content waiting for success to find you, please put this book down and go find something else to read.
Why has "Poke the Box" become a cult classic?
Because it s a book that dares readers to do something they re afraid of.
It could be what you need, too.
"Is Seth Godin the Pied Piper for however many of us have been afraid to fail? Will I answer his call? Will you?"
Peter Shermeta," "reviewing the original edition of "Poke" "the Box
Seth is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. You might be familiar with his books Linchpin, Tribes, The Dip and Purple Cow.
In addition to his writing and speaking, Seth founded both Yoyodyne and Squidoo. His blog (which you can find by typing "seth" into Google) is one of the most popular in the world.
He was recently inducted into the Direct Marketing Hall of Fame, one of three chosen for this honor in 2013.
Recently, Godin once again set the book publishing industry on its ear by launching a series of four books via Kickstarter. The campaign reached its goal after three hours and ended up becoming the most successful book project ever done this way.
His newest book, What To Do When It's Your Turn, is already a bestseller.
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NEWS & OPINION: Poke the Box
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