Publisher: Henry Luce and His American Century
By Alan Brinkley
As the founder of Time, Life, and Fortune magazines, Henry Luce changed the way we consume the news and understand the world around us. Now acclaimed historian Alan Brinkley gives us a riveting portrait of this brilliant, complicated man who built one of the greatest media empires of the twentieth century.
The son of missionaries, Luce craved both power and virtue from a young age. After he helped launch Time in 1923, he was catapulted into a world of fame, fortune, and influence, and even more so in 1936 after the spectacular beginning of Life, which would become the most popular magazine of its time. Brinkley examines Luce's prescient belief that members of the increasingly busy middle class needed a fast, reliable way to understand a world that was changing with almost unfathomable speed. He shows us how Luce reinvented the magazine industry and--along with radio and the movies--helped create the modern era as we know it. In addition, Brinkley illuminates Luce's personal life: his childhood in rural China; his years at Hotchkiss and Yale, where he met Brit Hadden, with whom he would conceive and publish Time; his tempestuous marriage to Clare Boothe Luce; and his isolated and obsessive final years.
The Publisher is a great American story about the astonishing achievements and costs--both public and private--of one man's soaring ambitions.
The son of missionaries, Luce craved both power and virtue from a young age. After he helped launch Time in 1923, he was catapulted into a world of fame, fortune, and influence, and even more so in 1936 after the spectacular beginning of Life, which would become the most popular magazine of its time. Brinkley examines Luce's prescient belief that members of the increasingly busy middle class needed a fast, reliable way to understand a world that was changing with almost unfathomable speed. He shows us how Luce reinvented the magazine industry and--along with radio and the movies--helped create the modern era as we know it. In addition, Brinkley illuminates Luce's personal life: his childhood in rural China; his years at Hotchkiss and Yale, where he met Brit Hadden, with whom he would conceive and publish Time; his tempestuous marriage to Clare Boothe Luce; and his isolated and obsessive final years.
The Publisher is a great American story about the astonishing achievements and costs--both public and private--of one man's soaring ambitions.
RELATED ARTICLES
NEWS & OPINION: Friday Links (On a Snowy Monday Afternoon)
Posted January 10, 2011, 8:50 PM with category of Management & Workplace Culture
It's been a while since we linked up a Friday afternoon, and since I didn't get the chance to do it last Friday, I thought I'd do so today.
➻ Clay Shirky, author of Here Comes Everybody and Cognitive Surplus, contributed an article to the current issue of Foreign Affairs about The Political Power of Social Media. You'll need to purchase the full length article ($0.
Read more
NEWS & OPINION: The Best Business Books of 2010 from strategy + business
Posted November 24, 2010, 10:28 PM with category of Publishing Industry
strategy + business's "best of" list is always a special treat—in large part because it's never just a list, but a series of essays. The magazine gathers together a different team of experts each year, and each takes the task of writing on their chosen category and the books in it. I've listed their picks below, linking to the essays at the head of each category.
Read more
SHARE THIS

eBook
Price:
$28.00/ea
LIST PRICE:
$35.00
Bulk Hardcover Non-returnable Discounts
Quantity | Price | Discount |
1 - 24 | $28.00 | 20% |
25 - 99 | $21.70 | 38% |
100 - 249 | $21.00 | 40% |
250 - 499 | $20.30 | 42% |
500 - 999 | $19.95 | 43% |
ISBN: 9780679414445 |
About the Hardcover
Publisher | Knopf Publishing Group |
Publish date | 04/01/2010 |
Pages | 531 |
ISBN-13 | 9780679414445 |
ISBN-10 | 0679414444 |
Language | English |
Need 1000 or more?
Additional discounts may be available for print books. We also offer pricing for RETURNABLE orders. Please call 1-800-236-7323 or email us to request a quote.
https://800ceoread.com/products/publisher-alan-brinkley-english
To order call 1-800-236-7323 or e-mail orders@800ceoread.com
© 800-CEO-READ