The Pursuit of Wow!: Every Person's Guide to Topsy-Turvy Times

By Tom Peters
dozen years ago, Peters and coauthor Robert Waterman woke up corporate America with In Search of Excellence. Once more the "unconventional" Peters stimulates corporate thought processes. Along with the best of his columns, Peters includes questions and rebuttals that come from readers and listeners, as well as his own candid responses. A "must" read for every business person.


    RELATED ARTICLES

INTERVIEWS: Brian Solis on Business and Books

Posted October 8, 2015, 9:00 AM with category of Personal Development & Human Behavior
Brian Solis tells us what question in business he's most interested in answering, and what business books have inspired him so far on his journey. Read more

NEWS & OPINION: From 1994: Tom Peters in Milwaukee

Posted April 8, 2008, 5:22 PM with category of Leadership & Strategy
Jon interviewed Tom Peters the other day and it reminded me to share photos from when Tom visited us in Milwaukee in 1994 on his tour for The Pursuit of Wow. Tom and David Schwartz. David's father, Harry W. Read more

NEWS & OPINION: New Book Excerpts!

Posted September 14, 2005, 7:12 PM with category of Marketing & Sales
Yesterday, I started posting excerpts from Rick Mathieson's recently published book Branding Unbound. The excerpts are from Mathieson's question and answer sessions with several leading business people. Here is the line-up for the week: Wednesday's Q&A: Mathieson interviews Don Peppers Author of Entreprise One to One and Return on Customer Today's Q&A: Mathieson interviews Christopher Locke Co-author of The Cluetrain Manifesto and author of Gonzo Marketing Tomorrow is a double-header with two great interviews: Mathieson interviews Seth Godin Author of Purple Cow, Free Prize Inside! Read more

NEWS & OPINION: More Reading from All Marketers Are Liars

Posted May 31, 2005, 2:02 PM with category of Management & Workplace Culture
Seth Godin ends All Marketers Are Liars with a list of other books worth reading: Crossing the Chasm by Geoffery Moore Positioning by Trout and Ries In Pursuit of Wow! and The Tom Peters Seminar by Tom Peters Blink by Malcolm Galdwell Selling the Dream by Guy Kawasaki The Republic of Tea by Bill Rosenzweig and Mel Ziegler (out of print) Don't Think Of An Elephant! /How Democrats And Progressives Can Win by George Lakoff Secrets of Closing the Sale by Zig Ziglar Why We Buy by Paco Underhill Creating Customer Evangelists by Ben McConnell and Jackie Huba Emotional Design by Donald Norman The Moral Economy of the Peasant by James Scott Creative Company: How St. Read more

NEWS & OPINION: Faith Popcorn's Suggested Reading List

Posted November 30, 2004, 4:53 PM with category of Management & Workplace Culture
In last week's Wall Street Journal special section on trends, WSJ went to forecasting guru Faith Popcorn to ask her what people should be reading to keep ahead of the trends [sub. needed]. I saw a partial list over on Tom Peters blog, but you will find the whole list here: The Future of Success by Robert Reich The Pursuit of Wow! Read more




    SHARE THIS
Embedicon
 
9780679755555
eBook

  Choose a format

Price: $12.80/ea
LIST PRICE: $16.00

Paperback Non-returnable Discounts
Quantity Price Discount
1 - 24 $12.80 20%
25 - 99 $9.92 38%
100 - 249 $9.60 40%
250 - 499 $9.28 42%
500 - 999 $9.12 43%
ISBN: 9780679755555

About the Paperback

Publisher Vintage Books
Publish date 11/22/1994
Pages 368
ISBN-13 9780679755555
ISBN-10 0679755551
Language English

Need 1000 or more?

Additional discounts may be available for print books. We also offer pricing for RETURNABLE orders. Please call 1-800-236-7323 or email us to request a quote.


Interested in eBooks?

If you would like pricing and availability on eBooks (25 copy minimum/US billing only), click the link below to send an email directly to our trusted digital distribution partner, BookShout.
Request a quote for eBooks

Other questions about eBooks can be directed to support@800ceoread.com.