Reverse Innovation: Create Far from Home, Win Everywhere
A New York Times, Wall Street Journal, USA Today, Amazon Bestseller Reverse Innovation is the new business idea everyone is talking about. Why? Because it presents the blueprint for scaling growth in emerging markets, and importing low-cost and high impact innovations to mature ones. Innovation is no longer the exclusive domain of the Silicon Valley elite. Reverse Innovation will open your eyes to the fact that the dynamics of global innovation are changing--and if you want your firm to survive, you'd better pay attention. The gap between rich nations and emerging economies is closing. No longer will innovations travel the globe in only one direction, from developed to developing nations. They will also flow in reverse. CEOs of the world's most influential companies agree and have cited Reverse Innovation as their playbook for the next generation of global growth. Authors Vijay Govindarajan and Chris Trimble of the Tuck School of Business at Dartmouth explain where, when, and why reverse innovation is on the rise and why the implications are so profound. Learn how to make innovation in emerging markets happen and how such innovations can unlock even greater opportunity throughout the world. You'll follow some of the world's leading companies (including GE, Deere & Company, P&G, and PepsiCo) through stories that illustrate exactly what works and what doesn't. If you're in a Western economy, you need to accept that the future lies far from home. But the idea is not just for Western audiences. If innovation is at the heart of your company or your career, no matter where you practice business, Reverse Innovation is a phenomenon you need to understand. This book will help you do that.
JACK COVERT SELECTS: Jack Covert Selects - How Stella Saved the Farm
Posted March 15, 2013, 5:26 PM with category of Management & Workplace CultureHow Stella Saved the Farm: A Wild and Wooly Yarn About Making Innovation Happen by Vijay Govindarajan and Chris Trimble, St. Martins Press, 160 pages, $19. 98, Hardcover, March 2013, ISBN 9781250002129 I was surprised to see that two of the most respected and knowledgeable business book authors writing today, Vijay Govindarajan and Chris Trimble, wrote a parable. Read more
NEWS & OPINION: The Best Books of 2012, Amazon Edition
Posted November 28, 2012, 2:50 PM with category of Management & Workplace CultureAmazon's editors have come up with another fine list of books this year. Their choices in the Business and Investing category are: The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg, Random House Antifragile: Things That Gain from Disorder by Nassim Nicholas Taleb, Random House The Advantage: Why Organizational Health Trumps Everything Else In Business by Patrick Lencioni, Jossey-Bass Private Empire: ExxonMobil and American Power by Steve Coll, The Penguin Press Startup Communities: Building an Entrepreneurial Ecosystem in Your City by Brad Feld, John Wiley & Sons How Much is Enough? : Money and the Good Life by Robert Skidelsky and Edward Skidelsky Reverse Innovation: Create Far From Home, Win Everywhere by Vijay Govindarajan, Chris Trimble and Indra K. Read more
NEWS & OPINION: The Best Books of 2012, strategy + business Edition
Posted November 27, 2012, 7:44 PM with category of Management & Workplace CultureThe strategy + business best of business books list is always one of our favorites of the year—one we always look forward to—and this year's does not disappoint. The strength of the list is in it's breadth and flexibility. The categories always change slightly to reflect the important topics of the year, and they choose experts on those topics to pick the best books published in those categories. Read more
NEWS & OPINION: Reverse Innovation
Posted April 10, 2012, 1:19 PM with category of Management & Workplace CultureFollowing up my recent post on Jugaad Innovation, which detailed Western companies that looked at non-Western innovation as inspiration, today I'm reading Vijay Govindarajan and Chris Trimble's Reverse Innovation: Create Far From Home, Win Everywhere. What's interesting about this book, is the authors are calling companies to actually innovate from within non-rich countries, and then tweak that innovation to adapt to richer nations. If this sounds over-ambitious, consider Gatorade, and example from the book, whose fundamental recipe began in Bangladesh to treat victims of cholera. Read more
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