Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business

By Gino Wickman, Mark C Winters
You’re a Visionary. That’s the problem. You’ve already founded a successful business and have clear ideas for the future of your company. This has worked for you so far, but now business has stalled, and you’ve become overwhelmed, stuck, and frustrated. You may have a hunch that something or someone is missing – and you’re right. A great Visionary is only half of the equation for launching a company toward success. A solid partnership is the key to helping your business soar, and you need someone else to play a crucial role in taking your business to its maximum level. Enter the Integrator. This is the Visionary’s complement who has a talent for moving ideas forward: keeping varying tasks and schedules aligned, creating focus and accountability, and ensuring cohesion of people and processes. In other words, the Integrator takes a vision and executes it. From the author of the bestselling Traction, Rocket Fuel details the integral roles of the Visionary and Integrator and explains how an effective relationship between the two can thrive, and even offers advice to help Visionary-minded and Integrator-minded individuals find one another. Rocket Fuel also offers assessments so you’re able to determine whether you’re a Visionary or an Integrator so you can recognize your needs and then find the best partner to suit them. Without an Integrator, a Visionary is far less likely to succeed long-term ,and realize the company’s ultimate goals—likewise, with no Visionary, an Integrator can’t rise to his or her full potential. When these two people come together to share their natural talents and innate skill sets, they have the power to reach new heights for virtually any company or organization. Rocket Fuel is here. Time to ignite the booster for your next level. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald’s. It worked for Ford. It can work for you.


    REVIEW QUOTES
Rocket Fuel is a powerful model for freeing up entrepreneurial visionaries to do what they do best. Gino and Mark provide a practical gameplan for building an organization that perfectly combines vision and integration. Dan Sullivan, President and Founder of Strategic Coach(r) "In this brilliant book, Gino Wickman and Mark C. Winters explain the vital importance of having both a visionary and an integratorand show how that relationship can provide the 'rocket fuel' your company needs to achieve its full potential. Bo Burlingham, Editor-at-Large of Inc. magazine and author of Small Giants and Finish Big: How Great Entrepreneurs Exit Their Companies on Top "
""Rocket Fuel" is a powerful model for freeing up entrepreneurial visionaries to do what they do best. Gino and Mark provide a practical gameplan for building an organization that perfectly combines vision and integration." --Dan Sullivan, President and Founder of Strategic Coach(R) "In this brilliant book, Gino Wickman and Mark C. Winters explain the vital importance of having both a visionary and an integrator--and show how that relationship can provide the 'rocket fuel' your company needs to achieve its full potential." --Bo Burlingham, Editor-at-Large of Inc. magazine and author of "Small Giants" and "Finish Big: How Great Entrepreneurs Exit Their Companies on Top"



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ISBN: 9781942952312

About the Paperback

Publisher Benbella Books
Publish date 04/12/2016
Pages 208
ISBN-13 9781942952312
Language English

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