Say Everything: How Blogging Began, What It's Becoming, and Why It Matters
The author of Dreaming in Code examines the new species of written conversation--blogs--and explores the dilemmas that still face this new medium, from privacy and self-expression to authority and community.
NEWS & OPINION: strategy + business Best Books of 2009
Posted November 25, 2009, 4:52 PM with category of General BusinessThe strategy + business annual books list is always one of the finest and most anticipated of the year. They get really smart and talented people who know how to pick 'em, and have them write (always highly intelligent and insightful) essays on their category—and, of course, the books in it. I've listed the picks below, but it really is worth heading over to strategy + business for the essays. Read more
JACK COVERT SELECTS: Social Media University Reading List
Posted August 13, 2009, 3:48 PM with category of MarketingI had the opportunity to speak at Social Media University - Milwaukee a few weeks ago. Some of the follow-up email has been asking for the recommended reading list I gave out during my Blogging For Success session. Here the list and some reasons these are worth your time: Here Comes Everybody by Clay Shirky - This is the big idea book; it's the one that examines social media from a sociological viewpoint with outstanding examples the reduced friction the Internet provides. Read more
JACK COVERT SELECTS: Books for Understanding Social Media
Posted June 5, 2009, 5:51 PM with category of General BusinessEverybody has been asking us what books they should read to understand social media. People are trying to make sense of this newly connected world. How does Facebook affect my business? Read more
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