So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love — Business Books in Bulk - 800-CEO-READ

So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love

    By Cal Newport
In this eye-opening account, Cal Newport debunks the long-held belief that "follow your passion" is good advice.
Not only is the cliche flawed-preexisting passions are rare and have little to do with how most people end up loving their work-but it can also be dangerous, leading to anxiety and chronic job hopping.
After making his case against passion, Newport sets out on a quest to discover the reality of how people end up loving what they do. Spending time with organic farmers, venture capitalists, screenwriters, freelance computer programmers, and others who admitted to deriving great satisfaction from their work, Newport uncovers the strategies they used and the pitfalls they avoided in developing their compelling careers.
Matching your job to a preexisting passion does not matter, he reveals. Passion comes after you put in the hard work to become excellent at something valuable, not before.
In other words, what you do for a living is much less important than how you do it.
With a title taken from the comedian Steve Martin, who once said his advice for aspiring entertainers was to "be so good they can't ignore you," Cal Newport's clearly written manifesto is mandatory reading for anyone fretting about what to do with their life, or frustrated by their current job situation and eager to find a fresh new way to take control of their livelihood. He provides an evidence-based blueprint for creating work you love.
SO GOOD THEY CAN'T IGNORE YOU will change the way we think about our careers, happiness, and the crafting of a remarkable life.



Posted January 20, 2016, 3:15 PM with category of Personal Development
Cal Newport has a penchant for challenging accepted wisdom and exposing a deeper truth in our work lives. His new book explains why the technology taking over our work is undermining our ability to do it to our greatest ability. Read more

JACK COVERT SELECTS: Deep Work: Rules for Focused Success in a Distracted World

Posted January 7, 2016, 2:00 PM with category of Personal Development
Cal Newport details the advantages of deeper focus and concentration, of "deep work," and how to cultivate it. Read more

NEWS & OPINION: The Business Book Awards Translator Lab

Posted January 23, 2013, 6:43 PM with category of General Business
When I got in my car, the temperature gauge on the dashboard read negative four degrees. It was sunny out, but it was the kind of sunlight that seems reluctant—like a lone light in a walk-in freezer—struggling through the cold air to get to you. So when I backed out of the driveway yesterday morning, I thought to myself, "there is no way we get a good crowd this morning, on the coldest day of winter. Read more

NEWS & OPINION: The Elite Eight: Our Picks for the Top Business Books of 2012

Posted December 18, 2012, 6:40 PM with category of General Business
In anticipation of announcing the winner of the 2012 800-CEO-READ Business Book of the Year tomorrow, here's a recap of the category winners. Click on the links below to read more about these top books of 2012. Which book is *your* pick for the top book of the year? Read more

NEWS & OPINION: The 800-CEO-READ Business Book Awards, Personal Development

Posted December 17, 2012, 5:06 PM with category of General Business
Our founder and president, Jack Covert, recently told Andrew Hill of The Financial Times that business books, “in their core and their soul, are self-help books, where people go to make their company better, to make their job better. ” And while that may be true of business books in general, there are many that are very specifically directed at Personal Development. This year, the best of those was Cal Newport's So Good They Can’t Ignore You: Why Skills Trump Passion in the Quest for Work You Love from Business Plus. Read more


  Choose a format
  •   For use in United States   United-states-16

Price: $10.99/ea

App required iOS or Google Play
Publisher Grand Central Publishing
Publish date 09/17/2012
Pages 0
Availability Available
ISBN-10 1455509108
Language English

Interested in eBooks?Please read our brief introduction before purchasing.