Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises
By Derek Lidow
Anyone can start a business. But only leaders can succeed.
Most entrepreneurs know the long odds: only a fraction of them will lead their enterprises through the rocky stages of growth to launch self-sustaining companies. Very few know how to outflank the failures that await them at every turn, including the most painful—being abandoned by key members of their team or getting pushed out by their board just as their business starts to generate real value.
Derek Lidow is on a mission to improve these odds and change these outcomes. Throughout his long career—as CEO, innovator, and entrepreneur—he has tested virtually every aspect of launching a business. Lidow now argues that success is far less dependent upon a firm’s idea or any grand strategy than it is upon something more personal: leadership. Emerging companies have specific leadership requirements, stage by fast-moving stage. Few founders have been able to leverage the tremendous power of this underrecognized reality—until now.
Startup Leadership demonstrates how founders can adopt the skills that are required at each stage of their journey. Whether you are at the idea stage or managing a more mature enterprise, you can start to recognize the fundamental conflict: how to balance your selfish drives with the more selfless leadership required by the organization at any given time. The book shows you how to achieve this balance by:
- Assessing your unique motivations, traits, and skills
- Creating a personal leadership strategy that leverages your strengths and mitigates your weaknesses
- Mastering how to lead teams, including boards
- Understanding the five prerequisites for driving change
- Taking control of your inevitable crises, thereby strengthening your team and your leadership
With Lidow’s help, you will learn how to become the startup leader your business needs, and you’ll move forward with your plans with greater confidence and success.
"Derek Lidow is right--entrepreneurs, not mere ideas, lead companies to their full potential. Lidow puts this powerful idea to work, alongside the full breadth and depth of his own experiences running growth companies, in Startup Leadership. I recommend this book for every founder--regardless of your stage--because Lidow's invaluable insights, personal leadership strategies, and framework will help you improve the trajectory of your success."
-Rich Karlgaard, publisher, Forbes magazine; board director; investor; entrepreneur; and author, The Soft Edge
"Trust me because I've seen and done virtually everything that's possible in business today. Whether you're an investor, board member, CEO, accelerator, small business owner, or aspiring entrepreneur, Startup Leadership is mandatory reading. Thanks to the smart and detailed advice of serial success story Derek Lidow, the book will help de-risk virtually any enterprise. It will also expand your levels of innovation level, profits, culture and success. I recommend you get a copy--and give a copy to someone who needs it."
-Bruce Hack, advisor, angel investor, board director, and former CEO, Vivendi Games
"The entrepreneur's journey is often misunderstood as an idea coming to life. In fact, it is entrepreneurs themselves who must learn to create and lead an organization. Startup Leadership provides aspiring and experienced entrepreneurs powerful tools to grow as leaders."
-Brian O'Kelley, founder and CEO, AppNexus
"This is not another book on how to build a successful startup. Lidow demystifies relationship building, negotiation, and vision creation with clarity and balance. He shows what it takes to become a more confident leader who builds startups with less risk and better outcomes. Your transformation into a better-equipped entrepreneurial leader begins now."
-Natasha Gajewski, founder and CEO, Simple Health Inc.
"If any book contains the secrets of entrepreneurial success, this is it! I recommend Startup Leadership to both budding and proven entrepreneurs."
-Greg Olsen, founder, Epitaxx and Sensors Unlimited
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