Unlabel: Selling You Without Selling Out
By Marc Ecko
As instructive as it is innovative, Unlabel will empower you to channel your creativity, find the courage to defy convention, and summon the confidence to act and compete in any environment.
This visual blueprint will teach you how to grow both creatively and commercially by testing your personal brand against the principles of the Authenticity Formula.
Marc Ecko shares the bruising mistakes and remarkable triumphs that reveal the truth behind his success, growing from a misfit kid airbrushing T-shirts in his parents' garage to the bold creator of two hugely successful branded platforms--Ecko Unltd. and Complex Media. As Ecko explains, it's not enough to simply merge your inner artist with business savvy, you must understand the anatomy of a brand, starting with its authentic spine.
With Unlabel, you will learn how to discover your own voice by overcoming fear and taking action, what it means to deliver on your promises, why failure is essential, how to understand how your product or service makes people feel, and how to recognize if your nostalgia for the past is hampering your ability to envision your future.
Unlabel is a bold and honest approach to building an authentic personal brand, growing a bootstrap start-up into a sustainable business.
NEWS & OPINION: The Elite Eight: Our Picks for the Top Business Books of 2013
NEWS & OPINION: 2013 800-CEO-READ Business Book Awards: Sales & Marketing
NEWS & OPINION: The 2013 800-CEO-READ Business Book Awards Shortlist: Marketing & Sales
JACK COVERT SELECTS: Jack Covert Selects - Unlabel
Bulk Paperback Non-returnable Discounts
|1 - 24||$19.20||20%|
|25 - 99||$16.80||30%|
|100 - 499||$15.60||35%|
|500 - 999||$15.12||37%|
About the Paperback
Need 1000 or more?
Additional discounts may be available for print books. We also offer pricing for RETURNABLE orders. Please call 1-800-236-7323 or email us to request a quote.
1 $30.00 9781451685305 No volume discount available.
About the Hardcover
If you would like pricing and availability on eBooks (25 copy minimum/US billing only), click the link below to send an email directly to our trusted digital distribution partner, BookShout.
Request a quote for eBooks
Other questions about eBooks can be directed to email@example.com.