Walk the Walk: The #1 Rule for Real Leaders

By Alan Deutschman
In "Walk the Walk," Alan Deutschman offers a new take on the true nature of great leadership. Though some experts make it seem complicated, it is actually breathtakingly simple. According to Deutschman, most leaders focus too much on what they say and not nearly enough on setting an example.
This book shows what happens in those unusual cases of true leaders-in business, education, the military, and nonprofits-who always walked the walk, especially when times got tough. In a skeptical world, their actions gave them more credibility than even the best possible speeches. Consider how ? Martin Luther King Jr. was so committed to nonviolence that he let a racist detractor beat him up in front of a crowded auditorium rather than raise a hand against him.
? Herb Kelleher and Colleen Barrett of Southwest Airlines were serious about putting employees first, and proved it by sticking to a no- layoffs policy while other airlines made major cuts.
? Sony founder Masuro Ibuka, who stressed originality over profits, waited for years while his competitors released color televisions-and then released the Trinitron, a breakthrough product that blew the other sets out of the water.
When leaders don't practice what they preach, they often face devastating consequences. Recall how the CEOs of GM and Chrysler hurt their chances of a government bailout by flying their private jets to Washington.
Ultimately, leadership doesn't depend on who you are or even what you say or how you say it, but only on what you do. The eye-opening examples in "Walk the Walk" will inspire leaders at all levels.


NEWS & OPINION: strategy + business Best Books of 2009

Posted November 25, 2009, 4:52 PM with category of Management & Workplace Culture
The strategy + business annual books list is always one of the finest and most anticipated of the year. They get really smart and talented people who know how to pick 'em, and have them write (always highly intelligent and insightful) essays on their category—and, of course, the books in it. I've listed the picks below, but it really is worth heading over to strategy + business for the essays. Read more

NEWS & OPINION: Leading by Example

Posted August 25, 2009, 8:35 PM with category of Leadership & Strategy
Alan Deutschman's forthcoming book, Walk the Walk, begins by giving examples of historical leaders who not only talked a good talk, but who also practiced what they preached. The point is strong, and from there, Deutschman delves into business leaders who have followed the same practice, with incredible results. In the case of both historical and business leaders, surprises occur - results happen that don't appear to make sense on the surface ( for example, MLK Jr. Read more


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ISBN: 9781591842781

About the Hardcover

Publisher Portfolio
Publish date 09/01/2009
Pages 194
ISBN-13 9781591842781
ISBN-10 1591842786
Language English

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