Why Customers Leave (and How to Win Them Back): (24 Reasons People Are Leaving You for Competitors, and How to Win Them Back*)

By David Avrin

"An eviscerating indictment of how poorly customers are often treated, and the powerful recipe for doing the exact opposite. Highly recommended!" --Jay Baer, founder of Convince & Convert and author of Hug Your Haters

Discover the 24 reasons people sre leaving you for competitors and how to win them back.

In Why Customers Leave, popular customer experience and marketing speaker David Avrin makes a compelling case for customer experience as a bankable differentiator in an era of vast marketplace choices. The book lays out the very visible reasons for the recent shift in customer mindset and expectation, illustrates the myriad ways that companies inadvertently drive customers and prospects to competitors, and offers a multitude of creative strategies and tactics to attract and retain new prospects.

In the book, David explores and articulates the disturbing new dynamic that has arisen from easy-to-find, one-click-away, at-your-fingertips options: "We have become a world of impatient, intolerant and demanding customers, and we move on quickly if inconvenienced in any way. Don't blame the millennials! We have seen the enemy, and it is all of us."



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"Brilliant advice on how to attract and keep your customers. David Avrin uses entertaining stories to teach you lessons and actionable ideas that will help you give your customers the experience they deserve." --Shep Hyken, customer service expert and New York Times bestselling author of The Amazement Revolution--Shep Hyken




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ISBN: 9781632651518

About the Hardcover

Publisher Career Press
Publish date 04/01/2019
Pages 224
ISBN-13 9781632651518
ISBN-10 1632651513
Language English

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