Winning the Story Wars: Why Those Who Tell-And Live-The Best Stories Will Rule the Future — Business Books in Bulk - 800-CEO-READ

Winning the Story Wars: Why Those Who Tell-And Live-The Best Stories Will Rule the Future

    By Jonah Sachs

NEWS: 2012 800-CEO-READ Business Book Awards Shortlist: Marketing/Sales

Posted December 12, 2012, 5:13 PM with category of General Business
Over the course of this week, we will be posting the shortlist selections for our 8 business book categories: General Business, Leadership, Management, Innovation/Creativity, Small Business/Entrepreneurship, Marketing/Sales, Personal Development, Finance. Then on Monday, December 17th, we'll announce the category winners, and, on Wednesday, December 19th, we'll celebrate the overall winner of the 2012 800-CEO-READ Business Book Awards! Stay tuned. Read more

JACK COVERT SELECTS: Jack Covert Selects - Winning the Story Wars

Posted August 9, 2012, 8:32 PM with category of General Business
Winning the Story Wars: Why Those Who Tell—and Live—the Best Stories will Rule the Future by Jonah Sachs; Harvard Business Review Press, 264 pages, $27. 00, Hardcover, July 2012, ISBN 9781422143568 A popular pursuit for business and current affairs writers is to produce work that investigates and exposes all the various ways that marketing manipulates consumers. And there is certainly cause for concern. Read more

NEWS: Become a Storyteller: Be a Better Leader

Posted July 24, 2012, 7:40 PM with category of General Business
A good story isn't the sole property of the marketing or communications department. Anyone can master some basic storytelling techniques that will help earn trust, excite enthusiasm, convey authenticity. This is particularly important for leaders. Read more


  Choose a format
  •   For use in United States   United-states-16

Price: $24.00/ea
LIST PRICE: $30.00

Hardcover Non-returnable Discounts
Quantity Price Discount
1 - 24 $24.00 20%
25 - 99 $21.00 30%
100 - 499 $19.50 35%
500 - 999 $18.90 37%
ISBN: 9781422143568

Need 1000 or more?

Additional discounts may be available. Please call 1-800-236-7323 for more information.

You may also place an order online at the highlighted discount for any quantity over 500.
Language English
Pages 264
Published 07/2012
Publisher Harvard Business School Press

Interested in eBooks?Please read our brief introduction before purchasing.